The Detailed SEO Extension is a popular SEO tool used by both SEO beginners and experts.
Watch this quick tutorial to learn how to get the most out of this free Google Chrome extension and level up your SEO game.
And/or keep reading below to find out more.
Once you install the Detailed SEO Chrome extension, you’ll see a little “D” icon to the right of the search bar in Chrome, right here:

Click it, and you’ll see the following pop-up screen:
The Detailed SEO Overview Tab


The Overview tab quickly provides the user with:
- Title (aka SEO Title) – the title that’s displayed in the search results
- Description (aka Meta Description) – the description that’s displayed in the search results
- URL – the URL of the page (you can also tell this from your search bar, but it’s nice to see at a glance with the other SEO data.
- Canonical – don’t worry too much about this – you mainly just want it to be green and say “self-referencing”
In addition, if you continue to scroll down, you’ll see how many words, images, links, and headings are on the page – all within 2 seconds!
Then, at the very bottom, you’ll also see a link to the sitemap. This is super helpful when it comes to spying on competitors’ pages. If you’re checking your own website’s sitemap and discover that you don’t have a sitemap, then install the Yoast SEO plugin (if you’re on WordPress) and a Sitemap will automatically be generated for you. I would also recommend submitting your sitemap to Google for indexing. Even though Google says a sitemap isn’t necessary in most cases, I like to do everything I can to help my rankings.
The Detailed SEO Headings Tab
The Heading tab shows the HTML heading structure.
You’ll want to make sure of the following:
- H1: the first heading is an H1 (and there is exactly 1 H1 – it’s not optional, and you should only have 1, not 2, etc.)
- H2: there are multiple H2’s, which are preceded by an H1 or H2.
- H3: there can be H3’s, which can be preceded by an H2 or H3.
SEO tip: Always include your focus keyword phrase in the H1 and first H2.

The Detailed SEO Links Tab
This Links tab shows a quick snapshot of the links on a page, including total links, unique links, internal links, and external links.
Aim for each page to have at least 5 internal links and 5 external links:
- Internal links – Internal links are links to other pages on your website. This helps with user experience and Google crawling and indexing.
- External links – External links are links to pages outside of your website. This helps with increasing Google’s E-E-A-T (experience, expertise, trustworthiness, and authoritativeness).

The Detailed SEO Images Tab
This shows a quick snapshot of the number of images on a page, the number that lacks alt text, and the number that lacks a title.
Ideally, the “Without Alt” and “Without Title” would be 0.
To fix this, I must go to my WordPress media library and add a title and alt text.
Read this blog post to learn more about image optimization best practices.

The Detailed SEO Schema Tab
The Schema tab shows any schema markup you may have on the page.
Schema markup is a type of structured data that helps search engines understand the content of your website better and display it in a more informative way in search results says Tom from UppercutSEO. Here are some common types of schema markup:
- Article Schema Markup: Used for blog posts and news articles to provide information like the headline, image, date published, and author.
- Product Schema Markup: Provides details about a product, including its name, description, price, availability, and reviews.
- Local Business Schema Markup: Helps local businesses appear in local search results with information such as business name, address, phone number, opening hours, and geo-coordinates.
- Recipe Schema Markup: Used for food recipes, including details like ingredients, cooking time, nutrition information, and user ratings.
- Event Schema Markup: Provides details about events, including the name, date, location, ticket information, and event type.
- Review Schema Markup: Allows you to mark up individual reviews or aggregate ratings, helping to show review stars in search results.
- Organization Schema Markup: Provides information about an organization, such as name, logo, contact details, and social media profiles.
- Person Schema Markup: Used to provide information about individuals, including their name, job title, contact details, and social media profiles.
- Video Schema Markup: Used to provide information about video content, such as the title, description, upload date, and thumbnail URL.
- FAQ Schema Markup: Used for pages with Frequently Asked Questions, marking up questions and answers to appear in rich results on Google.
- How-To Schema Markup: Provides step-by-step instructions for tasks, including each step, tools needed, and duration.
- Breadcrumb Schema Markup: Helps indicate the page’s position in the site hierarchy, improving navigation and search visibility.
- Job Posting Schema Markup: Used to mark up job listings, providing details like job title, description, salary, qualifications, and application instructions.
- Sitelinks Searchbox Schema Markup: Enables a search box to appear directly in your search result snippet, allowing users to search your site directly from the search results.
- Software Application Schema Markup: Provides details about a software application, including its name, description, operating system, and download URL.
To learn more about Schema Markup, check out this blog post by Umbraco.

My Review Summary of The Detailed SEO Extension
The Detailed SEO Extension is an essential tool for both SEO beginners and experts, providing quick access to crucial SEO metrics such as title tags, meta descriptions, URL structure, canonical tags, word count, headings, links, images, and schema markup. Its user-friendly interface and insightful data make it invaluable for efficiently optimizing websites and addressing SEO issues.
Detailed SEO Chrome Extension Review
Samantha

Review Summary
I love the Detailed SEO Extension for its user-friendly interface and comprehensive data insights. It’s incredibly easy to use, providing quick access to key SEO metrics such as title tags, meta descriptions, URL structure, canonical tags, word count, headings, links, images, and schema markup. This extension makes it simple to identify and address SEO issues, helping to optimize websites efficiently and effectively. Its ability to highlight critical SEO elements at a glance has made it an invaluable tool in my SEO toolkit.
It’s a good article
Glad to hear it!
Thank you for your article. Is there a good guide you can point me to to fix missing “bits”. For instance, I have Canonical “Missing” (although the page is indexable). It also states ‘Description’ as “missing although I have a meta description. How do I fix these things, please?
Hi Denise, thanks for your message! Can you please let me know the URL that you are trying to troubleshoot?
Hi Samantha. Thanks so much for replying. After spending DAYS trying to work out what was going wrong, I have just realised why it wasn’t working (literally as I was finding the URLs for you)… and I feel incredibly stupid about it! I was using the extension to check the product page when I was on the back-end/admin instead of on the front-end product page. How daft is that!!! When I use it there it all shows up! Doh! (Sometimes I surprise myself, lol). Thanks SO much for being willing to help, though. 🙂
Ahhh I hate when that happens!!! I’ve done the same thing before too. I’m so glad to hear you are all set now! My pleasure 🙂 Have a great day!
Thank you for sharing your insights. I completely concur with your points and value your clarity on the subject.
You’re welcome and thanks for your comment!